Press releases

November 2011

BIEL Light+Building Buenos Aires 2011 received 33,744
professional visitors and businessmen

The Biennial International Trade Fair for Electrical Engineering, Electronics and Lighting positioned itself as the most important business event for Latin America

In the 2011 edition of BIEL Light+Building Buenos Aires
participated 344 exhibitors from the following countries: Germany,
Argentina, Austria, Belgium, Brazil, Chile, China, Spain, United
States, Hong Kong, India, Italy, Japan, Pakistan, Paraguay, Poland,
Portugal, Czech Republic, Republic of Korea and Taiwan. This
implies an increase of 12% compared to 2009.

33.744 professionals and businessmen from 37 countries visited the fair. As a reference, in 2009 took part 307 local and international exhibitors and 32,800 professional visitors.

During the opening ceremony, Mr. Fernando Gorbarán, President
and CEO of Messe Frankfurt Argentina, gave a special thanks to:
Fundación Export.Ar and PROARgentina for all the years of joint
work as well as the whole CADIEEL staff who has worked so hard
in the preparation of the fair and the Matchmaking Program
.”

The President and CEO of Messe Frankfurt GmbH, Mr. Wolfgang
Marzin
, who came specially to visit the fair, said: “Messe Frankfurt
GmbH is highly pleased with the success of BIEL as South
Americas largest showcase of this industry. You can feel the good
spirits in the air, you can see the investment in stands and in
presentations and this gives us enough reasons to expect five
brilliant days. I wish everyone great success.

On his part, the new President of the Argentine Chamber of
Electronic, Electro mechanic, Lighting, Telecommunication,
Informatics, and Automatic Control Industries (CADIEEL), Mr.
Jorge Luis Cavanna
, said about the future of the industry: “We
believe we did a lot, but we know that it is much more than what it
is left to be done. We need of all of you to go move forward. We
will have to face a lot of challenges.

Once the opening ceremony has finished, the ribbon cutting took
place with the presence of Acc. Eduardo Faingerch,
Undersecretary of Politics and Business Management of the
Argentine Industry Department. Then, the official visit of the fair
began.

One of the most highlighted points was the 3rd International
Matchmaking Program of the Electric, Electronic and Lighting Industry
, organized by Messe Frankfurt Argentina and CADIEEL jointly with Fundación Export.Ar and PROARgetina. 158 meetings were celebrated between 45 local companies and buyers coming from Costa Rica, Ecuador, Mexico, Panama, Peru and Dominican Republic with great future perspectives.

We also pledged to professional updating as a central aspect for the
sector progress. For this reason, the 12th International Technical Congress and the 36 exhibitors’ conferences were successfully carried out. Simultaneously, the 5th Efficient Lighting Contest ELI Award 2011 and the 4th International Technical-Scientific Contest were developed. Besides, the fair was the venue of three annual meetings: the 2nd Annual Meeting of Electrician Installers Associations and the 8th National Meeting of Electrician Installers summoned by FAAIE; and the National Meeting of Electric Material Distributors 2011 summoned by CADIME.

Some of the exhibiting companies expressed their opinion on the
result of their participation in the fair:

ARTECHE
Eng. Marcelo Costa, Commercial Director
We are very pleased with this participation. The fair is a resounding
success due to the number of visitors we see in these days. And our
sensation is that we will go on participating in the next editions of the
coming years.

BELTRAM ILUMINACIÓN
Eduardo Rodrigo, Managing Partner
We go on trusting in the fair because it is really the most important
fair of the sector and, therefore, we consider our presence is
mandatory.

DISCAMP ARGENTINA
Gabriela Tamara Campos, General Manager
We are very pleased because we have seen a great growth of this
fair and because of the very important stands level. It was very fruitful for us from the commercial viewpoint because we received many visitors from the interior of the country and also many foreign visitors. It gives us the opportunity of presenting our products and our new divisions.

LAGO ELECTROMECÁNICA
Eng. César Santoro, Commercial Director
I would like to highlight the good quality of BIEL this year. And, due
to my experience, and I have participated in many fairs, I deem it is
the best one in South America.

PARADOXE CORPORATION
Lucianna Lima, Sales Vice-president
We participated in many other fairs and this one was one of the best organized ones. We would like to participate in next edition (…) and we recommend transformers manufacturers and electric product
manufacturers to take part in the fair.

PHILIPS
Arch. Gladys Gatti, Commercial Manager
We have had the presence in our stand of architects, lighting
designers, engineers who work in the industry, our customers of
electric material, distributors and it was really very important for us
because we received visitors from several countries, no only from our country but also from Uruguay, Chile, Paraguay, thus we consider it was an absolute success to be part of this fair.

PHOENIX CONTACT
Andrés Di Donato, Marketing Manager
The benefit we observe is that it is the most important fair of the
sector. We believe that it is the right media to show which are the
news in terms of products.

INDUSTRIAS SICA
Bach. Hernán Wengrower, Marketing Manager
We are very pleased here in BIEL, it is a great success. We are
being visited by many of our customers, final consumers, users. We
describe this fair as an absolute success. It is highly probable that we will be part of BIEL 2013.

TECLASTAR
Fabio Bespresvany, Director
We have the chance of showing our brand to places where it
generally does not reach.(...) In some way, it is the opportunity we
have to show ourselves with all our distributors and to present new
products. (…) After visiting other kind of fairs in other places of Latin
America, I believe that BIEL is undoubtedly one of the most
prestigious one, not only regarding the organization but also
regarding participants.

In the last years, the electro-electronic sector experienced notable
changes regarding process specialization, security and technology.
Argentina has been adapting in order to meet these requirements
both in domestic and the international market. For this reasin, during
five days, professional visitors had the chance to know the main
trends and the latest developments in products and services.

The 13th edition of BIEL Light+Building Buenos Aires will be
carried out on September 10-14, 2013 in La Rural Trade Center.

For more information: www.biel.com.ar

Event exclusively planned for professionals and businessman of the sector. People under 16 years even attending with an adult will not be admitted.

Background information on CADIEEL
Cámara Argentina de Industrias Electrónicas, Electromecánicas, Luminotécnicas, Telecomunicaciones, Informática y Control Automático (CADIEEL, i.e. the Argentinean Chamber of Electronic, Electromechanic, Light-Technology, Telecommunications, IT and Automation Industries) is the umbrella organization for the companies in this industry. It represents and defends the interests of more than 3,000 companies from the electric - electronic industry, which directly employ more than thirty thousand highly qualified technicians, with a turnover of US$ 3B and which export to more than 60 countries.
For more information, please visit our website at: www.cadieel.org.ar

Background information on Messe Frankfurt
Messe Frankfurt is Germany’s leading trade fair organiser, with 448.3 million euros in sales and more than 1,600 active employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries, five branch offices and 52 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events “made by Messe Frankfurt” take place at more than 30 locations around the globe. In 2010, Messe Frankfurt organised 87 trade fairs, of which more than half took place outside Germany.
Messe Frankfurt’s exhibition grounds, featuring 578,000 square metres, are currently home to ten exhibition halls and an adjacent Congress Center. The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent.
For more information, please visit our website at: www.messefrankfurt.com

Background information on Messe Frankfurt Argentina
Messe Frankfurt Argentina has its origins in 1990 when Indexport S.A. was a service company specialized in access to market.
As from year 2003, through the purchase of stock by the German company Messe Frankfurt GmbH, Indexport S.A. became Indexport Messe Frankfurt S.A., the Argentinean affiliate of the worldwide trade fair organization leader. The purpose of the fairs is to promote actual business meetings to boost activity in regional markets, in the domestic market and in turn prompt the development of the technological pole in each area.
The current portfolio of shows of Messe Frankfurt Argentina includes the following: Automechanika Argentina, BIEL Light+Building, ExpoFerretera, Intersec Buenos Aires, Seguriexpo Buenos Aires, Tecno Fidta and a number of congresses.
For more information, please visit our website at: www.argentina.messefrankfurt.com